The Leeds based singer-songwriter has poignantly divulged into the stigma of emotional stereotypes, preaching the positive message of learning to love yourself.
Passionate, infectious and damn right captivating. This triplet only goes so far in describing the breadth of Jemma Johnson’s prolific songwriting.
The turn of the decade saw the unprecedented rebirth of electropop, with the likes of Lady Gaga opening the floodgates on what would go on to become one of the most prominent styles in mainstream music. You would then be forgiven for thinking this imperceptible rise led to an originality crisis within the genre, however artists like Johnson are a shimmering example that creativity knows no bounds.
Manifesting into a sound that can only be described as the vibrant lovechild of Taylor Swift & Billie Eilish, ‘Sweet Heart’ guides us tentatively into perennial feeling of vulnerability, radiating a wholehearted and subtly joyous essence that broods with an enchanting charisma.
“In the last couple of years, I’ve become more and more aware of the belief that is enforced on us that men should be “strong” and not show emotions. The irony of it is that it’s seen to show weakness, which after having therapy myself for three years now, that is far from the truth. Sweet Heart is a message to anyone who feels that pressure, to say it’s okay not to be okay sometimes. We’re all human, we all need to release these emotions and I really hope that we can all work together to break this stereotype down.”
In a manner indicative of her unequivocal sincerity, this sugary sweet anthem serves to wrap a reassuring arm around a doomed youth, highlighting to us all that in these times of reticence there are more promising days on the horizon, and after all is done, a straw will show which way the wind blows.